E-Commerce Lead

Full time
Bangalore
Posted 7 days ago

Department – VaaS

Role –E. Commerce Lead

Location – Bengaluru

Reporting to – Assistant General Manager: CPG

Role: This is an Individual Contributor role where you will be required to work on the Expansion of E. Comm & DTC channels for Chai Point range of CPG product & merchandise (Tea ware). We are seeking an experienced candidate who has handled marketing (preferably brand) and E. Comm assignments in an FMCG Organization.

 

Responsibilities:

As an E. Comm Manager, your responsibilities are:

Partner Platforms:

  • Listing across relevant platforms.
  • Managing relationship with partner platforms.
  • Achieving E. Comm business goals set by organization.
  • Maintaining customer acquisition cost & ACOS.
  • Maintaining category & competitor intelligence.
  • Working closely with marketing team.
  • Aligning a JBP with the partner platforms along with BU marketing team.

DTC:

  • Delivering on the DTC business plans.
  • Maintaining the DTC UI & U/X with support of marketing & tech team.
  • Planning & delivering on NPD targets.
  • Achieve customer acquisition & retention targets.
  • Ensuring agreed AOV, line selling & customer frequency.
  • Maintaining Excellent Customer Experience across touchpoints Ordering, payment, updates, packaging and delivery.
  • Ensuring minimising and timely resolution of customer concerns.
  • Maintain high customer ratings & positive customer feedback.

 

Requirements:

  • Postgraduate Degree in Marketing with 3-4 years experience.
  • FMCG Experience is mandatory
  • Experience in marketing & E. Comm selling
  • Well versed with E. comm platforms & procedures especially Big Basket/Grofers
  • Ability to use Microsoft productivity software such as Power Point, Excel & Word
  • Effective communication skills
  • Must possess good interpretational skills, attention to detail, professional attitude, reliable and string work ethic.
  • Looking for a pro-active and dynamic candidate who is a self-starter, individual contributor, and team player.

Job Features

Job CategoryE-Commerce

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